Digital Health Data Strategy

The director of digital health at a F200 pharma company was developing a new patient adherence device. The goal: to use real-time usage data to improve care and enhance the patient experience. Yet the team was having difficulty determining what information to collect—and developing a comprehensive project plan for the new device.

Business Talent Group connected the company with an experienced independent data analyst with F500 operating experience and advanced data science and programming skills. He worked with the team to translate its topline goals into patient-level data, then synthesized the information into a broader strategic roadmap. He also helped refine predictive models that could identify patients at high risk for non-compliance and developed a preliminary analytic engine for guiding intervention. Finally, he identified two vendors that could execute a proof-of-concept pilot and stayed on in a part-time capacity to manage the collaboration.

Value: Fast, effective thought leadership on a critical initiative and easy-to-follow execution plans that could be managed internally.