Each year, Business Talent Group releases the High-End Independent Talent Report, looking across industries and business functions to analyze how business leaders deploy top independent talent to fill critical skill, expertise, and leadership gaps. Here are the key consumer goods trends for 2024.

Today’s consumer markets leaders are tasked with chasing rapidly evolving consumer preferences in an atmosphere of intense competition—putting marketing and sales expertise in high demand. Business process optimization has become essential for enhancing supply chain resilience and business efficiency. In addition, finance skills are highly sought after to ensure strategic decision-making and sustainable growth. 

PROJECT CATEGORIES: Consumer Markets

34% Strategy

13% Operations

20% Transformation

7% Organization

26% Interim Leadership

IN-DEMAND PROJECTS FOR CONSUMER MARKETS

Interim Leadership

Marketing and Sales

Business Processes

Growth Strategy

Business Intelligence and Analytics 

IN-DEMAND SKILLS FOR CONSUMER MARKETS

Financial Planning, Analysis, and Modeling

Process Optimization and Transformation

Project Management 

Organizational Design and Workforce Planning

Growth Strategy 

SAMPLE CONSUMER MARKETS PROJECTS

• Serve as an interim CFO to assess and build out the finance function
• Execute a SKU portfolio review and rationalizations as part of a larger transformation
• Assess current end-to-end processes, identify areas of improvement, and assess roles and responsibilities as part of an IT transformation
• Evaluate, operationalize, and grow an existing and profitable adjacent venture