Strategic Visioning Support

A middle-market specialty retailer was redefining long-term strategies to keep up with a fast-changing landscape. Hoping to avoid the high cost and complexity of a Big 3 consulting engagement, the CEO turned to BTG. We delivered a senior retail growth strategist and former McKinsey Associate Partner. After analyzing current key business drivers and competitive dynamics, she worked with executive leadership to map future opportunities and create a comprehensive ten-year strategic plan.